Capel’s High Point Introductions Win Favor

Capel Rugs found an enthusiastic audience for the latest additions to its COCOCOZY and Genevieve Gorder licensed rug programs at the October High Point Market.

“We had a very good market sparked by a strong slate of creative new rug designs across a variety of styles, constructions and price points,” said Cameron Capel, president — sales and marketing for Capel Rugs. “We weren’t sure what to expect as far as attendance because of the lingering effects of the pandemic, but we were pleasantly surprised by the large numbers of retailers and designers who came to our showroom looking for dynamic new rugs for their floors. People were in a great mood and looking for fresh ideas to keep their businesses growing.”

Also helping to kick off the launch of her new round of introductions was Colette Shelton, aka COCO, who attended a “Coffee and Cocktails with COCO” event on Sunday, October 17 in the Capel Rugs showroom. “Customers were so excited to spend time with COCO and talk with her about the inspirations behind these stylish new designs,” Cameron Capel said.

Among the new COCOCOZY rugs generating buzz with Capel’s customers was Happy Day, a tufted loop construction sourced from India featuring 100% recycled PET yarns with a fun, upbeat design in meadow, marble and onyx colorways. “Texture continues to be a key element at retail,” Capel said. “Customers also liked Happy Day’s eco-friendly construction and the fun, happy design motif.”

Also generating excitement at market was Cobblestone, a transitional, Wilton-woven design in 100% olefin, which comes in cream/blue and mushroom colorways. “We offered two completely different colorations for this design: the first is very colorful, and the second is quite neutral,” Capel said.

During market, Capel Rugs also added two other transitional/contemporary collections to the COCOCOZY line. They include two hand tufted, 100% wool collections made in India: Escape, in denim and cloud colorways; and Pulse, in mineral/cream, graphite and mushroom/cream colorways.

Author: Sally James

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