Kalaty To Unveil New And Expanded Collections At Summer Markets
At the 2017 summer markets in Atlanta and Las Vegas, Kalaty Rug Corporation will introduce four new high-end hand-knotted area rug collections as well as add new designs to existing collections. Kalaty will also launch a new collection of bespoke hand-knotted decorative pillows based on motifs from some of the company’s most popular high-end hand-knotted rugs. The new bespoke pillow collection is the second series of accent pillows the company has produced, the first being flatweave Soumak pillows first introduced in 2015.
In recent years, not only has Kalaty adopted a more modern approach to product design but also the company has implemented a new corporate brand image evident in its newly remodeled website and in the clean graphics direction of its new 440-page comprehensive Kalaty catalog, which was mailed to dealers in late winter 2016. “The rise in demand at the high-end for fresh, more updated contemporary and transitional rug styles has helped drive our new brand image as well as the number of modern and transitional rugs we have introduced over the past couple of years,” says company spokesman Kamran Kalaty. “And, we don’t anticipate a slowing in that direction.”
Kalaty’s dynamic 2017 summer introductions include heirloom-quality rugs in a variety of constructions textures and patterns ranging from modern takes on traditional motifs to borderless transitional styles to energetic abstract contemporary designs featuring hand-carving and/or unique textural effects. “We have received a great deal of positive feedback for the direction we’re taking with our products, and we feel this summer will be a positive one for us. It’s always important to interact with the dealers and designers who attend these markets, because it’s their responses to our products that helps to guide us with regard to color trends and future product direction,” Kalaty adds.
New area rug collections for summer 2017 include:
- Grenada Collection
This distinctive hand-knotted collection features classic designs with a unique textural perspective. Premium hand-spun wool is used as the background of each rug, while the “broken” traditional designs are made of Silkette™ to highlight the high-fashion high-low effects.
- Taos Collection
Modern “erased” designs that display subtle hints of tribal and Southwestern influences are hand knotted in an especially soft weave using 100% premium hand-spun wool. Each of these casual-yet-elegant rugs receives a special finishing technique that imparts a lustrous sheen.
- Torano Collection
With their high-low pile and chic dimensional effects, these exceptional Tibetan-weave rugs exude elegance on many levels. Hand knotted using premium hand-spun wool combined with luxurious natural silk yarns, the collection’s soft fashion colors and subtly erased patterns speak to traditionalists and modernists alike.
- Versa Collection
Energetic textures and patterns are integral characteristics of this versatile collection. Each of these modern borderless patterns is hand knotted using a combination of premium hand-spun wool and Silkette™ in a pile-and-loop weave that gives each design its distinctive textural look and feel.
- Bespoke Hand-Knotted Pillows
These fashion-forward bespoke accents replicate many of the popular colors, motifs and patterns found in the company’s finest hand-knotted traditional, transitional, tribal and modern rug collections. Each of these handcrafted works of art is skillfully made using the same superior-quality materials and meticulous hand-knotting processes as the rugs that inspired them.
- New introductions to existing rug collections:
- 10 additions to the Oushak Collection (new updated colors)
(Hand knotted/wool; Turkish-style weave; influenced by antique Oushak designs)
- 6 additions to the Gramercy collection
(Wool-Silkette™/Lori-Loom™ weave; classic traditional and transitional designs)
- 4 additions to the Barcelo collection
(Hand knotted/wool; Turkish-style weave; Moroccan, Damask, Asian design influences)
- 3 additions to the Milano collection
(Hand knotted/wool-Silkette™; traditional with modern vibe; some with broken designs)
For more information about the company, its rug collections, marketing tools, services and programs, please visit www.kalaty.com.