Nourison To Introduce New Broadloom Collections
Nourison, which is a member of the ORIA, will introduce five new broadloom collections in January 2012 as well as exciting additions to popular collections. “Traditionally, we have the most new introductions during the winter/spring market,” said Alex Peykar, principal at Nourison. “We are very pleased with all our new product offerings this year. Last year, we made several strategic additions to our manufacturing facilities and machinery that has enabled us to create products that our competitors simply cannot match.”
“Our new broadloom collections reflect many years of R&D, and are some of the most groundbreaking products in the market today,” said Gerard O’Keefe, Vice President of National Sales for Nourison. “For example, our Nepal Collection recreates the look and feel of fine Nepalese/Tibetan-Weave wool and silk hand-made rugs, while our Heavenly Collection is densely woven, and hand-embossed — a technique pioneered by Nourison and still unique to us in broadloom.”
The new broadloom products to be introduced in January 2012 will cover a broad range of designs, tastes, materials, applications and price points under the Nourison and Nourtex brands. Among them:
Nourison's new Broadloom design, NEP01 FAWN
Nepal Collection
- Woven Face to Face
- Fine New Zealand Wool and Luxcelle™
- Textured rib effect background and fine line hand carving create the look of an authentic Tibetan/Nepalese handmade
Other new collections include:
Heavenly Collection
- Woven Face to Face
- Over 90 ounces of Fine New Zealand Wool
- Dense pile, abrash dye effects, and hand-embosed design elements create a three dimensional look of contemporary luxury
Bukhara Collection — under Nourtex brand
- Woven Axminster
- 80% Wool, 20% Nylon
- A classic Ikat design is brought to life with special dye techniques. Both subtle and dramatic versions are woven in dense axminster quality that is suitable for residential or commercial applications.
Cottage Collection — under Nourtex brand
- Woven Face to Face
- 100% New Zealand Wool
- Finely woven in subtle earth tones and grays, the striae effects add textural appeal to the floral (Cottage Garden) and basket weave (Twill) elements.
Victoria Collection — under Nourtex brand
- Woven Axminster
- 80% Wool, 20% Nylon
- Specially dyed yarns offer subtle abrash effect highlighting simple, but sophisticated designs. The classic damask (Yorkshire) and linear striae (Wellington) combine as perfect coordinates.
All of Nourison’s new broadloom products can be seen during the upcoming winter/spring markets — Atlanta Market (Space 3F2), Surfaces (Booth S6413), Las Vegas Market (Suite C112) and High Point (InterHall IH101).
